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Strategy Overview
CalfStar was looking to grow the sales of their much-loved Milk Taxi 4.0. It was a great product, they just need a digital marketing strategy that would get the word out and increase lead volume for their dealers. We worked (and continue to work) with them over a period of about 6 months and drove over 200 qualified leads for their Milk Taxi and related products
Implementation
- Custom static ads, banner ads, and video reels
- Hyper-specific targetting via Google and optimized creative for Facebook
- Landing pages that turned clicks into customers
- Average lead cost of $28/lead
- Large influx of quality leads for their dealers for the Milk Taxi