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Project Overview
Jake’s Welding builds serious farm equipment. They needed a website that sold like it and a campaign to scale demand for the Model 600 hoof trimmer.
Objectives
- Showcase the full product line with the Model 600 front and centre
- Make it effortless to inquire, quote, and connect with dealers
- Drive qualified leads and measurable revenue
Key Features
- All‑new site architecture and UX focused on products and proof
- Product detail pages specs, photos, video, and real‑world results
- Quote and contact flows routed to the right person and tracked in CRM
- Dealer network support locator, inquiries, and curated resources
- Performance and analytics stack to track what turns visitors into buyers
- Lead generation campaign across paid and organic channels
Outcome
The campaign generated hundreds of thousands of dollars in hoof‑trimmer sales and accelerated dealer growth, including international interest. The site continues to generate consistent, qualified leads.